News

News ⬩

  • Vue unveils 'love letter to cinema' shot by Taika Waititi

    Campaign speaks to Alicia Iveson, co-founder and chief executive of Hijinks, and Marc Allenby, co-founder and chief creative officer at Hijinks, about the making of "Feel it forever".

  • Taika Waititi gives Vue a genre conga

    The cinema chain's new brand film from Hijinks gives body to the films that live with you.

  • Vue calls on Taika Waititi to direct major new campaign film

    British cinema chain Vue has enlisted the help of creative agency Hijinks and Academy Award-winning filmmaker Taika Waititi to create a new campaign film on the enduring impact of cinema.

  • For all of your selves.

    This ad for Vue Cinemas from agency Hijinks and director Taika Waititi contains a highly unusual idea which has been executed with love and authenticity.

  • Vue Debuts ‘Feel It Forever,’ a Cinematic Love Letter Directed by Taika Waititi

    Devised by Hijinks and produced by Hungryman the campaign captures how the magic of cinema lingers as characters and stories follow cinemagoers beyond the screen

  • Ad of the Day: Oscar winner Taika Waititi helms Vue’s love letter to cinema

    The two-minute brand film from the Oscar winner lands as part of the chain’s premium push.

  • Vue unveils love letter to cinema in ‘Feel it Forever’ campaign directed by Taika Waititi

    Vue is inviting cinemagoers to 'Feel It Forever' in a new brand film created by Hijinks and directed by Academy Award-winning filmmaker Taika Waititi.

  • Vue Calls on Taika Waititi to Lure Audiences Back to Movie Theaters

    Love letter to cinema aims to bring viewers back to the big screen

  • Vue unveils 'Feel it Forever' brand film directed by Taika Waititi

    Vue has launched its first brand campaign since 2020, enlisting Oscar-winning director Taika Waititi for a pan-European push to revive cinema’s appeal and spotlight the enduring pull of the big-screen experience.

  • Marc creative highlight

    We thought it might be fun to invite readers to say what their creative highlight of the year has been (for some it might even be an ad.) Not so far – here’s Marc Allenby of Hijinks.

  • Women’s Aid convenes children's choir to flag up lives lost to domestic abuse

    Hijinks created the event to highlight the preventable deaths of young people.

  • Hijinks brands Epic

    The cinema chain wanted to position the new offer around quality, and appeal to a wide range of film fans.

  • AWS x Hijinks - AWS is How

    Amazon Web Services (AWS) is launching its new global campaign 'AWS is How,' created in collaboration with London-based agency Hijinks.

  • Women’s Aid “Hear the children, or grieve them” by Hijinks

    Domestic abuse charity Women’s Aid spotlights the dangers of a “pro-contact” culture in the family justice system.

  • 5 Minutes with… Tamryn Ker

    The co-founder and CCO of Hijinks Collective tells LBB about building an agency she actually wants to work at, using positivity to guide business decisions, and being a mentor to women in the industry

  • I Made This - A ruff guide to the world of dog influencers (Sinead and Crumpet)

    How Crumpet the basset hound won TikTok.

  • Vue hones in on Ultra Lux seats launch with CGI ad

    Cinema chain Vue International has marked the launch of its Ultra Lux seat in the first campaign for the brand by Hijinks.

  • Hijinks creates identity for diverse influencer talent agency

    Hijinks’ co-founders met the founder of WeRepresent at a networking event for brands and marketing agencies in London, organised by Brands and Culture, whose identity the studio had created.

  • The Work That Made Me - Tam

    The creative co-founder of Hijinks reflects on great New Zealand beer adverts, her dislike of stereotypes and the work she's proudest of

  • Marc Allenby Joins Outvertising as Co-creative Director

    Marc Allenby, co-founder and chief creative officer at Hijinks, has joined the advertising industry’s volunteer-run LGBTQIA+ advocacy group Outvertising in the role of co-creative director.

  • Founder stories - Hijinks on being gay in adland

    Marc Allenby is the proudly gay co-Founder and Chief Creative Officer at full service creative agency Hijinks.

  • ‘Legalitees’

    A NEW t-shirt range aimed at supporting people who find themselves stopped and searched by police officers has been launched in Brixton, south London.

  • Royal Navy 'A Celebration of Duty'

    Independent creative agency Hijinks Collective has worked with the Royal Navy to create ‘A Celebration of Duty’ – a new campaign to honour Royal Navy personnel and veterans who, through their sense of duty, give back to their local community every single day.

  • Former Saatchi & Saatchi managing partner Alicia Iveson joins start-up agency.

    Alicia Iveson, a former managing partner at Saatchi & Saatchi, has joined creative shop Hijinks Collective as chief executive and co-founder, as the start-up officially opens its doors for business.